Fay Chapple โ€” Founder, NorthFuse Group ยท Strategist ยท Speaker ยท Author
Founder ยท NorthFuse Group

I turned seventeen years
I didn't plan for into
five companies.

Global business strategist, keynote speaker, and author of Nothing You Survive Is Wasted. I build brands โ€” and the second acts behind them โ€” for people too experienced to start over and too sharp to disappear.


25+
Years Leading
$300M
P&L Managed
5
Companies Built
50+
Stages & Counting
Fay Chapple
The Thesis

Nothing you
survive is wasted.

I spent a long time thinking the hard years were the wasted ones โ€” the seventeen I didn't plan for, the forced pivot, the career I outgrew before anyone said I was allowed to.

I had it backwards. The detours were the education.

Every hard thing became data I didn't know I was collecting. I took thirty years of knowing โ€” the judgment, the scar tissue, the pattern recognition you can't fake โ€” and built five companies on it. That's the whole bet behind everything here: experience is an asset, not an apology.

Keynotes & Corporate

The keynote is just the beginning.

Three signature talks for organizations navigating change, reinvention, and what experienced people do next. Booked by conferences, leadership summits, and Fortune 500 teams.

The Signature
Too Late My Ass
The keynote on reinvention with teeth โ€” why your best work isn't behind you, and the data that proves it.
The B2B
Translate, Don't Restart
For leaders managing seasoned teams: how to turn decades of institutional knowledge into the company's next act.
High-Performance
Built From the Ashes
The $300M-to-forced-pivot-to-five-companies story โ€” resilience as a strategy, not a slogan.
See the full speaking page
Nothing You
Survive Is
Wasted
Building a second act with teeth
The Book ยท Coming 2026

The whole story,
on the record.

Part memoir, part field guide โ€” the forced pivot, the rebuild, and the method behind turning everything you've survived into the thing you build next. Be first to know when it's out.

Let's work together

Let's build something worth talking about.

Book a keynote, get on the list, or just follow the work.